The Japanese government designated Tokyo Automobile Industries in 1941 as the only company that was permitted to manufacture diesel-powered vehicles. Thus, the company, which was renamed Isuzu Motors Limited in 1949, has established a strong foothold in the industry to lead the diesel engine technology. Isuzu Motors developed the DA80 diesel-Japan's first V8 engine-in 1950. However, the launch of Isuzu's bonnet-type truck in 1959 led to explosive sales. With the excellent fuel economy of its DA640 diesel, it boasted rugged performance on bumpy roads and extra durability even if the truck was heavily over-loaded. Isuzu diesel engines are used in vehicles around the world.
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